I love to cross-pollinate website links across the internet, I also love the use of metaphor.
Consider this: Pollination is very important. It leads to the creation of new seeds (eyes) that grow into new plants (readers).
But how does pollination work? Well, it all begins in the flower (website or blog). Flowering plants have several different parts (pages) that are important in pollination. Flowers have male parts called stamens that produce a sticky powder called pollen (key words) . Flowers also have a female part called the pistil. The top of the pistil is called the stigma, and is often sticky (content). Seeds are made at the base of the pistil, in the ovule (seeking readers).
To be pollinated, pollen must be moved from a stamen to the stigma (copy a website or blog URL). When pollen from a plant's stamen is transferred to that same plant's stigma, it is called self-pollination (links towards other pages on your website or blog). When pollen from a plant's stamen is transferred to a different plant's stigma, it is called cross-pollination (place hyperlink in text on another website or blog). Cross-pollination produces stronger plants (more readers).
So there you have it, if you apply this process with anchor text (Anchor text is the hyperlinked text that you see on a webpage), not just on blogs but also on as many different websites you'll achieve cross-pollination (more readers).
Here's a few examples of cross-pollination that I've used recently with the Radio horton 'Knowing Your Business' show podcast. You'll see a few different examples of hyperlinked text in the copy.
Enjoy your pollination adventure, after all, isn't that why we're here?